Hibbett Sporting Goods Automates Business Process with DiCentral

Managing Exceptions Saves Money


Hibbett Sporting Goods, Inc. is a fast growing retailer with corporate offices located in Birmingham, Alabama. Hibbett sells sporting equipment, footwear, and apparel through 500 plus stores in small to mid-sized markets in 22 states located predominately in the Southeast, Mid-Atlantic and Midwest.

The passage of the Sarbanes-Oxley Act of 2002 directed large organizations to confirm the effectiveness of their internal controls. Management needed to confirm there were adequate internal controls and procedures for the financial reporting of the company. Any deviation from the process must be documented. Any manual process requires proper monitoring.

When Hibbett began implementing new policies related to the Sarbanes- Oxley Act their team took a closer look at all of their internal business processes. The decision was made to implement a standardized, automated method for all procedures in order to eliminate any opportunity for redundancy and error.


In order to process any cartons that arrived at the DC without proper ASN data or marking information, the EDI Coordinator physically went into the DC, recorded the UCC 128 carton label, PO and mark for store information, then returned to the office to request an ASN from the vendor. A chargeback would then be applied to the vendors account.

Analysis and Solution

Hibbett worked with the DiCentral team to analyze the problem and review the options. Hibbett collaborated with DiCentral to design an RF program which would support the collection of all necessary data. Hibbett DC employees would scan the UCC carton label and carton contents, transmit the data to DiCentral Corp., and then allow DiCentral to translate the data and return an ASN for each carton. The process was soon implemened and immediately ASNs were available within hours.

Snapshot Business Challenge:

  • Process cartons that arrive at the DC without proper ASN data or marking information.
  • Automate processes to provide greater ease and accuracy across the board.

To Find Out More...


"I no longer need to visit the DC to manually record information, then follow up with a vendor for one missing carton out of a thousand carton shipment. Their EDI product works for all of our suppliers and it truly is a time saver!"

Gayla Turner
EDI Coordinator
Hibbett Sporting Goods

"The DiCentral product has streamlined our process from receiving to AP. We have a faster process from receipt to shelf, which means our products are available when the customers want them.

Our receipt match and invoice pay- ment process has also been expedited. We started out resolving a process problem with a goal to eliminate any deviation from the operation process. DiCentral helped us automate the process, eliminate the waste, expedite the product and save resource cost. The savings of valuable time and resources has exceeded our expectations!"

Kristin Cacace
EDI Consultant
Hibbett Sporting Goods




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